Unilever's latest news highlights the success of Liquid I.V., which has become the No.1 powdered hydration brand in the US. The brand's growth is attributed to a combination of functional hydration in delicious flavors and strategic cultural partnerships. Liquid I.V. is now focusing on expanding its reach globally by introducing new innovations and entering international markets. This move aligns with Unilever's commitment to innovation and growth in the health and wellness sector. For more information, readers can access the full news story on Unilever's website.