PPHE Hotel Group has announced the opening of artotel Zagreb in early October 2023. This marks the brand's first artotel in Croatia and follows its successful debut in London earlier this year. The company plans to open two more artotels in London Hoxton and Rome in 2024. These openings are part of PPHE Hotel Group's strategy to expand its portfolio of premium lifestyle artotels. The company aims to deliver at least 25 million of EBITDA upon stabilization of these new openings. Boris Ivesha, President and CEO of PPHE Hotel Group, expressed excitement about the addition of artotel Zagreb to their portfolio and looks forward to welcoming guests.