De La Rue PLC has released news regarding their brand protection, ID security solutions, and government revenue solutions. They are hosting a live online brand protection event in the near future, focusing on the motivations behind adopting a brand protection solution.
The company highlights the challenges faced by governments worldwide, particularly in relation to illicit trade and revenue reduction. De La Rue aims to create a trust network between government agencies, manufacturers, and importers to ensure clear visibility of individual products from manufacture to the market. They claim that implementing their fully integrated solution can lead to tax revenue increases of up to 100%.
In terms of brand protection solutions, De La Rue provides five tactics to protect the automotive industry from counterfeiting. These tactics include implementing advanced authentication technologies to verify the authenticity of automotive parts. The company emphasizes the importance of combating counterfeit activities in order to protect the economy and consumer safety.
De La Rue also introduces their polycarbonate identity cards, which incorporate various features designed to provide reliable identification and authentication. They encourage readers to watch a video showcasing the range of features and applications of their ID card security solutions.
Lastly, the company promotes an upcoming brand protection webinar that explores the motivations behind adopting a brand protection solution. Interested individuals can register for free on their website.