Card Factory PLC has announced that Darcy Willson-Rymer and Matthias Seeger, Chief Executive Officer and Chief Financial Officer respectively, have been granted restricted share plan awards under the Company's Long Term Incentive Plan. Darcy Willson-Rymer was awarded 456,449 shares, while Matthias Seeger was awarded 285,668 shares, both at a price of £0.00. The transactions were conducted outside a trading venue on 26 June 2024. This notification is in compliance with the Disclosure Guidance and Transparency Rules. For further information, enquiries can be directed to Ciaran Stone, General Counsel and Company Secretary at Card Factory PLC.