British American Tobacco PLC's Non-Executive Director, Karen Guerra, has made a significant purchase of 4,150 ordinary shares at a price of 23.80 GBP per share, totaling 98,770.00 GBP. The transaction took place on February 21, 2024, at the London Stock Exchange. This notification and public disclosure of the transaction were made by Nancy Jiang, an officer of the issuer, on the same day.

This transaction reflects a notable investment by a key figure within the company, indicating confidence in the future performance and prospects of British American Tobacco PLC. Such transactions by persons discharging managerial responsibilities can provide insights into the company's growth and financial outlook, potentially influencing investor sentiment and market perceptions.