British American Tobacco (BAT) has announced the appointment of Serpil Timuray as an independent Non-Executive Director on its board, effective from 4 December 2023. Timuray is currently the CEO of Europe Cluster and a member of the Executive Committee at Vodafone Group. She has held various executive roles at Vodafone since joining in 2009, including Group Chief Commercial Operations and Strategy Officer, Regional CEO for AMAP, and CEO of Turkey. Timuray also serves as a Non-Executive Director of TPG Telecom Plc and previously served as an independent Non-Executive Director of Danone Group Plc.

Luc Jobin, Chair of the Board at BAT, commented on the appointment, stating, "Her extensive experience in growing consumer and enterprise product companies in technology and fast-moving consumer goods sectors, and in managing global strategy, innovation and digital transformation will be beneficial to the Board as we continue to accelerate our strategy to build A Better Tomorrow."

No further details were provided in the announcement.